VELO Nicotine Strengths Explained
An informational guide explaining how VELO nicotine strengths are labelled, what dot ratings mean, and how strength indicators are used across the VELO range.
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VELO nicotine pouches are tobacco-free nicotine products designed for oral use. They are part of a wider category of nicotine pouches that deliver nicotine without smoke, vapour, or combustion.
This guide explains what VELO nicotine pouches are, how they work, how nicotine strength and flavours are presented, and how they differ from other nicotine products.
18+ only. Nicotine pouches are smoke-free and tobacco-free, but they still contain nicotine , which is addictive. This article is for general information only. For information on safe handling and responsible use, see our Safety & Responsible Use guidance .

VELO is a brand of nicotine pouches produced without tobacco leaf. Each pouch contains nicotine, flavouring, and plant-based filler materials enclosed in a small, pre-portioned sachet.
VELO nicotine pouches are placed inside the mouth, where nicotine is absorbed through the lining of the gum. They do not require lighting, heating, or inhalation.
VELO nicotine pouches deliver nicotine through oral mucosal absorption.
When a pouch is positioned under the upper lip, moisture allows nicotine to be released gradually from the pouch material. Nicotine is then absorbed through the mucous membranes of the mouth into the bloodstream.
This delivery method differs from smoking or vaping, as it does not involve inhalation, smoke, vapour, or combustion.
While formulations may vary across different VELO products, nicotine pouches typically contain:
Nicotine
Plant-based fibres or fillers
Flavourings
pH-adjusting ingredients
Specific ingredient information is listed on individual product packaging and product pages.

VELO nicotine pouches use a strength labelling system that helps indicate the amount of nicotine contained in each pouch. Nicotine strength refers to the concentration of nicotine in a single pouch and is shown on the packaging using both a dot system and a numeric milligram (mg) value.
The dot system provides a visual guide to strength:
In VELO products, you may also see the milligram (mg) value printed on the can, which indicates the amount of nicotine in each pouch. For example, products with one or two dots tend to contain lower nicotine content per pouch, while products with five or six dots contain higher amounts.
It is important to note that different brands use their own strength labelling systems, so the dot system on VELO packaging does not directly compare to dot or label systems used by other manufacturers.
Because strength labelling reflects nicotine content only, it does not describe how a product will feel or how quickly nicotine is absorbed. For further information about how nicotine strength is expressed and how to interpret it across different brands, see our Nicotine Strength Guide.
VELO nicotine pouches are offered in a variety of flavour profiles. These flavours are designed to influence taste and aroma only.
Common flavour categories include:
Mint and menthol profiles - such as Bright Spearmint & Freezing Peppermint
Fruit-inspired flavours - such as Orange Spark & Purple Grape
Nicotine pouches are subject to UK consumer safety and trading standards requirements. Regulations governing nicotine products can change, and availability may vary depending on manufacturer and retailer.
VELO nicotine pouches are intended for adult use only.
Nicotine is an addictive substance and may not be suitable for everyone. VELO nicotine pouches should be stored securely and kept out of reach of children and pets.
For important information on safe handling, storage, and responsible use, please refer to our Safety & Responsible Use page.
No. VELO nicotine pouches are tobacco-free, although they do contain nicotine.
No. VELO nicotine pouches do not involve combustion or heating and do not produce smoke or vapour.
Nicotine is absorbed through the lining of the mouth when the pouch is positioned under the lip.
Yes. VELO nicotine pouches are available in a range of nicotine strengths, depending on the product line.
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